Texas State University
 
University Advancement
J C Kellam Building
601 University Drive
San Marcos, TX 78666
Ph: 512-245-2396
vpua@txstate.edu

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Ways of Giving

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Goal 1 Intended Outcomes


Increase the number of alumni and external constituents involved with the university.

  1. Consistently identify new prospects.
  2. Expand and create new advisory councils; alumni events; community relations groups; task forces and media liaison groups to expand communication with target audiences.
  3. Consistently update contact information in database.

 

Expand minority alumni participation.

  1. Diversity as a consideration for selection of award recipients.
  2. Expand the university’s media distribution to include media outlets servicing minority audiences.
  3. Engage the participation of distinguished minority alumni.
  4. Collaborate with other campus entities addressing minorities.

 

Actively communicate opportunities, case and accomplishments to internal and external stakeholders.

  1. Continuous website improvement and clarification of department responsibilities via formal and informal presentations.
  2. Consistently communicate department, division and university accomplishments, needs and goals.

 

Strengthen relationships to increase giving.

  1. Arrange for private events to showcase the university.
  2. Encourage campus visits for prospective donors and other constituents.
  3. Encourage stakeholders to volunteer and become involved.
  4. Engage in active listening.